Newspaper circulation (2004)

May 20, 2013 | By Jim Stovall | Filed in: newspapers.
The Tribune tower in Chicago is the home of the Chicago Tribune and WGN radio and television and is the center for the media company that owns newspapers from coast to coast. Because of losses of readership and advertising revenue and massive debt, the company is in trouble and its future in doubt.

In the fall of 2004, a report was issued by the Audit Bureau of Circulations showing another decline in newspaper readership. Here is part of what the New York Times story said about the report:

  • The losses were widespread, with two-thirds of papers reporting flat or declining circulation, including The Washington Post and The Daily News, according to an analysis by the Newspaper Association of America of figures released yesterday by the Audit Bureau of Circulations. And the industry’s decline was more evident on Sundays.
  • The average daily circulation for the nation’s 841 daily newspapers fell 0.9 percent, to 47,711,751, for the six months ended Sept. 30, as compared with the period a year earlier, according to the newspaper association. For those 662 papers that publish Sundays, the drop over the same period was 1.5 percent, to 51,625,241, according to the association’s analysis.

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