One of the most interesting and up-to-date people keeping up with the magazine world is Samir Husni — or, as he has tagged himself, Mr. Magazine. Husni is especially interested in monitoring magazine startup. These are new magazines that appear on the scene. Take a look at his web site and look at some of the latest magazines that are just begun. This chapter says that any magazine needs a clear editorial idea, an well-defined audience, and a set of advertisers that wants to sell products to that audience. Select one of the magazines that has just started and see if you can identify each of these three elements for that magazine.
Posted 2005
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Tags: Mr. Magazine, Samir Husni