Tag Archives | Writing for the Mass Media
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Writing for the Mass Media now an all-digital offering from Pearson

Writing for the Mass Media, now in its ninth edition and in print since 1985, is now being offered by Pearson, the publisher, in a digital edition that downloads to all formats and devices. This book, which is used as a textbook for courses in about 200 colleges and universities each year, is one of […]

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Writing for the Mass Media used in 180+ schools in 2013

Here’s where Writing for the Mass Media, now in its eighth edition, was used as a textbook in 2013.

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Writing good tags should be part of the journalist’s writing process

At minimum, tags should include • all of the proper names and places referred to in your story; • major ideas and concepts of the subject of the story: • important actions and processes referred to in the story.

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The web imposes new responsibilities on journalists

The web has imposed new responsibilities on the journalist – responsibilities that go far beyond those of the traditional print or broadcast reporter.

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Newswriting in the near future

The speed of the Internet and the World Wide Web in disseminating information has forced editors and journalists to rethink the way they present news and the structure of writing.

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Writing for the Mass Media – 9th edition

Writing for the Mass Media will be a new edition — its 9th — next year. The new edition will maintain the same chapter outline (with some minor adjustments) as the 8th edition, but the material in the book will be expanded and updated. This new edition will be more closely tied to the book’s […]

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Self-publish or go with an traditional publisher? Reasons for doing both

Hybrid authors cite good reasons for self-publishing and for sticking with traditional publishers. I am one of those — a hybrid author who has used traditional publishers and self publishing — and the reasons others cite line up with my own,

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Writing for the Mass Media (8th edition)

For more than 20 years, Writing for the Mass Media has been introducing students to all of the basic forms of media writing: the inverted pyramid for print, the drama unity form for broadcasting, summaries and other specialized writing for the web, copy platforms and storyboards for advertising. and news releases and other forms of […]

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