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Writing to be read: Technology
Links
Linking is the central action of the web. It is one of the most powerful tools that a web journalist has. Read The art of linking here on JPROF.
-- Good links provide a service to the reader and make reading an article a richer experience.
-- Two types of links: in-line and related links or link lists
-- In-line links are words in the text of an article that are made into links. The art in doing this is to explain or infer in the text what the reader will get when he or she clicks on the link.
-- Link lists occur outside the narrative of the article and should be accompanied by a brief description of the web site or web page that the reader will see from that link.
-- Learn the HTML tags for creating links manually: MOST IMPORTANT
-- Concept of link journalism -- part of the job of the journalist is to find the best links available on whatever topic is being reported and to present those to the reader along with the original information that the reporter finds.
HTML
HTML is a language for describing web pages.* HTML stands for Hyper Text Markup Language
* HTML is not a programming language, it is a markup language
* A markup language is a set of markup tags
* HTML uses markup tags to describe web pages
CSS
Cascading style sheets
CMS
Content management system - the software that controls blogs multi-user web sites
The Tennessee Journalist (tnjn.com)

Before we go further with our discussion about writing for the web, you need to know more about the Tennessee Journalist, the news web site of the School of Journalism and Electronic Media at the University of Tennessee.
- purpose - allows students a place to learn and practice web journalism
- structure and operation
-- part of the curriculum of the School of Journalism and Electronic Media (not student media)
-- operated by a student staff
-- available for a variety of purposes to all students and classes
- getting connected
-- chances are you have already logged on to the TNJN server and worked with the story panel. If not, here are instructions.
- Intercollegiate Online News Network (ICONN)
-- national organization of online journalism students and educators
-- network of campus news web sites
-- join the Facebook group
Possible writing lab activities for next week
-- Review lecture points as necessary; comments, questions?
-- Style review and quizzes as necessary
-- Introduce TNJN server; write biography for profile page
-- Headlines, summaries, lists, links exercises as necessary
-- Assign preview story or other beginning reporting assignment
Possible news quiz questions for this week's lecture session.
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